In 1906, John Harvey was in Europe on a medical-science trip when Will went out and bought some sugar, which he added to the corn ɻake mix. These, the sanitarium patients really liked. When John Harvey returned, he was furious. So Will struck out on his own. Within months of leaving, he was churning out 2,900 cases a day of the cereal he called “Kellogg’s Toasted Corn Flakes.” The brothers ended up in court twice, ɹghting for the commercial rights to the family name. Will prevailed. On December 11, 1922, Will registered his company under a new name: Kellogg.

In 1906, John Harvey was in Europe on a medical-science trip when Will went out and bought some sugar, which he added to the corn ɻake mix. These, the sanitarium patients really liked. When John Harvey returned, he was furious. So Will struck out on his own. Within months of leaving, he was churning out 2,900 cases a day of the cereal he called “Kellogg’s Toasted Corn Flakes.” The brothers ended up in court twice, ɹghting for the commercial rights to the family name. Will prevailed. On December 11, 1922, Will registered his company under a new name: Kellogg.