“Michael Jordan, the basketball great, is a case in point. In a famous Nike commercial, he said: “I’ve missed more than nine thousand shots. I’ve lost almost three hundred games. Twenty-six times I’ve been trusted to take the game-winning shot and missed.”
For many the ad was perplexing. Why boast about your mistakes? But to Jordan it made perfect sense. “Mental toughness and heart are a lot stronger than some of the physical advantages you might have,” he said. “I’ve always said that and I’ve always believed that.”
James Dyson embodies this perspective, too. He was once called “an evangelist for failure.” “The most important quality I look for in people coming to Dyson is the willingness to try, fail and learn. I love that spirit, all too rare in the world today,” he says.”
TFAL
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